How To Use Social Media for Travel

Robin CormackSocial MarketingLeave a Comment

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We spoke in last week’s blog about how social media marketing can help generate sales and that social media needs to be a key part of your marketing strategy. If it is not then you are losing out on essential and valuable exposure, brand awareness and lead generation opportunities. So how can you use social media effectively if you are … Read More

3D Virtual Tours of the World’s Great Sites

Karen BlackPhotography & Images2 Comments

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If you are looking to whet your appetite for travel and need some visual inspiration, then you have to take a look at this 3D virtual tour site showcasing some fantastic high definition photography and 360 degree views of some of the greatest places on our planet. AirPano is a non-commercial project set up by a group of russian photographers … Read More

Social Media & Mobile Marketing in Travel

Karen BlackMobile MarketingLeave a Comment

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40% or travellers use social media to share their travel experiences yet 72% of travel brands do not use any social sharing! Some more social media travel statistics revealing some interesting facts about social media and mobile marketing in travel. 22 is the average number of travel sites visited by the average traveller before booking 16% of travellers use smart … Read More

How Travel Brands Are Using Social Media to Achieve ROI

Karen BlackSocial Marketing1 Comment

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Most travel companies spend less than 25% of their marketing budget on social media. 61% say they will increase social marketing spend. Travel companies are more active on Facebook than any other social media sites. Youtube is popular among cruise companies. Travel marketers surveyed found that using social media reduced PR costs by 24% For more information and statistics click … Read More

Mamba Media at World Travel Market 2011

Robin CormackEventsLeave a Comment

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The Mamba Media team will be attending World Travel Market and would love to meet up with travel companies and discuss how we can help with any design, web, print, digital marketing and social media needs. We are a Creative Agency based in the UK that specialises in providing Graphic Design and Digital Media services to the Travel and Tourism … Read More

10 Great Travel Uses For Pantyhose

Karen BlackTravel Tips2 Comments

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Fan belt – ok it does not work on all cars and is not highly recommended but I have seen it done in Africa (by the way the car did catch fire!) Blister stopper – Cut the feet off of a pair of pantyhose at the ankles and wear them under your socks. They’ll help cut down on the friction … Read More

How Many Animals Are There In Zambia’s National Parks?

Robin CormackEvents4 Comments

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ATTA Summer Party It is always a bit of an event, the ATTA summer party, with mostly the same people attending but great for networking and picking up a bit of industry gossip. The pre-event, social media presentation was also worth dropping into and it was refreshing to see a good cross section of tourism companies there. I managed to … Read More

Indaba News

Robin CormackEventsLeave a Comment

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African Web Awards Mamba Media has been nominated by TravelMole to be a judge for the African Web Awards to be held this year at INDABA 2011  on Friday 6th May at the Southern Sun Elangeni in Durban, South Africa. Along with head judge Frank Orman from Lead Generators, this will give us the opportunity to help shape these awards into … Read More

How to Survive a Croc Attack!

Robin CormackTravel Tips17 Comments

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Having spent 7 years living in close proximity and on the banks of the Zambezi River, I know only too well of the dangers of Crocodiles. We were always aware of their presence, even more so when picnicking on Chundu Island. You have to of course be careful in any wilderness environment, keep your wits about you and follow the … Read More